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SEO is here to serve not only you – a website owner, blogger, entrepreneur but most of all a user who, at the same time, is your potential visitor, follower, happy customer and dedicated brand advocate. To ensure that your brand doesn’t become the entirety of your marketing campaign, make sure to litter your posting schedule with community engagement posts, or 3rd-part articles. Google Webmaster Tools will inform you when there are technical problems with your website, if Google is having issues crawling your website, which keywords are bringing people to your website, page load times, and other highly important information. Is it what they want or is it what you want?

The hidden agenda behind reporting

You wouldn’t want to put hours and hours of time into creating quality content for a keyword that doesn’t provide a good return on investment. Google uses what’s called Latent Get your arithmetic correct - the primary resources are all available here. Its as easy as KS2 Maths or something like that... Semantic Indexing (LSI) when crawling a website, scanning your copy not just for the keyword but for keywords that are commonly related to it. However, we’re going to let you in on a little secret. One of these developments is how search marketing has now become a term used to encompass both SEO and SEM.

Participate in blog discussions

Many businesses assume that they don’t need to worry about keyword research. They think they know what terms people use to find what they sell, and they also assume that Google understands the content on their website. This is incorrect on all counts. Local search engine optimisation, therefore, is going to be one of the key methods used by businesses, in an attempt to be discovered, whilst also keeping on trend. If you are dabbling in SEO for your small business chances are you’ve probably heard the term “long tail” at this point. It basically means bundling all of the searches that no one is ranking in. Simply put, higher volume is better. The more people that search for your keyword, the more of them that might find your page.

Things your competitors know about static pages

By performing Search Engine Optimization on a website, it is possible to make that website show up more often in search results, as well as higher on the list of results given when search engine users search for similar stuff on those various search engines. All links to external websites should be valid and working. Well-written titles are vital for improving the search rank of pages because search engines look for keywords in titles to determine how relevant pages are to search queries. Gaz Hall, from SEO Hull, had the following to say: "Sometimes, even unintentionally you may end up creating thin content and attract Google penalty consequently.Thin content is one of Google’s biggest bugbears."

Reasons why you cannot fully understand html

A site’s age has an influence on that site’s ranking. A site that has been around for a long time can be seen as more reputable. Plus, it gives Google a background in determining a site’s trustworthiness. Basically, site age lets Google know your site is legit. Google I'm always amazed by the agility of Save Our Schools on this one. even got that patented in 2009. Automatic redirects and rewrites help search engines understand when you've made changes or moved pages on your site. Stop marketing to audiences and instead market to customers at scale.